H&M is proud to announce that its autumn 2011 designer collaboration will be with one of the world’s most legendary fashion brands, Versace. Designed by its creative director Donatella Versace, the exclusive collection will look back to the vibrant heritage of the brand, full of leather, print, colour and exuberance in exclusive materials at fantastic H&M prices. The collection will include ranges for women, men and selected pieces for the home.
The womenswear collection will be dominated by dresses that fit right in with the spirit of the season, featuring studded leather, silk and colorful print, with accessories including high heels and costume jewellery. The men’s collection will focus on sharp tailoring, including the perfect tuxedo, as well as belts and jewellery for men, too.For the first time in a designer collaboration at H&M the collection will consist of some homeware pieces, including cushions and a bedspread.
It will be available from 17 November in around 300 stores worldwide, as well as on-line. In addition, Donatella Versace has also designed a S/S pre-collection for H&M which will be exclusively available in countries with H&M on-line sales from January 19, 2012.
"I am thrilled to be collaborating with H&M and to have the opportunity of reaching their wide audience. The collection will be quintessential Versace, perfect for H&M and Versace fans everywhere," says Donatella Versace.
"Versace is one of the most important brands of recent times, and their collection for H&M will be glamorous and flamboyant - everything Versace stands for. Donatella Versace is sharing with us iconic designs from the archives. This is such a celebratory collaboration and it is perfect for the party season, " says Margareta van den Bosch, creative advisor at H&M.